Metro’s blog is underway…with a welcome post. Hopefully posting will pick up speed.
I’m disappointed with the site’s look. I don’t know what the correct tech terms are, but the site seems to be lacking sophistication, and the colors are disjointed. The varying shades of purple don’t blend with Metro’s main site. Weird. If you look at any of the Chron blogs, it’s very clear they belong to Chron.com. Purple is just not a color associated with Metro — red and blue are.
Amusingly, Laurence Simon’s parody site looks much more polished by comparison.
As for the content, Mary Sit says in her post that she’s listening. I’d like to know if Metro’s upper management is listening as well. There’s little point to the blog if they aren’t. Also, will there be opportunities for Metro customers to air complaints or get questions answered, since Metro’s Customer Service Hotline isn’t very functional? I hope so. That would be a great way to improve dialog, something Sit lists as a priority.
BLOGVERSATION: On Message.
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